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Privacy Policy — Mercuri 1929
(Last updated: November 2025)

1. Data Controller
The data controller is Azienda Agricola Mercuri 1929 by Antonio Mercuri, with registered office at Viale Enrico Berlinguer 75, 88040 Pianopoli (CZ), Calabria – Italy.
VAT Number: 03951300791
Contact Email: agricolamercuri1929@gmail.com

The data controller is responsible for ensuring the security and proper management of personal data processed through this website.

2. Types of Data Collected
The website collects and processes the following personal data:

  • Data voluntarily provided by the user, such as name, email address, or phone number, through contact forms or direct messages.

  • Technical navigation data, such as IP address, browser type, device, and access time, collected automatically by the hosting provider (Wix.com Ltd) to ensure proper website functionality and connection security.

In the future, the website may use analytics and marketing tools (e.g., Google Analytics, Meta Ads, or Google Ads); in such cases, this policy will be updated to reflect the processing methods and required consents.

3. Purpose of Processing
Personal data are processed for the following purposes:

  • Responding to inquiries submitted via the website forms;

  • Communicating with clients and potential clients;

  • Complying with legal and administrative obligations;

  • Analyzing website traffic anonymously and improving content (in the future, via analytics tools).

4. Legal Basis for Processing
The legal bases for data processing are:

  • Performance of pre-contractual measures requested by the user (Art. 6(1)(b) GDPR);

  • Compliance with legal obligations (Art. 6(1)(c) GDPR);

  • Explicit consent of the user for optional communication or marketing activities (Art. 6(1)(a) GDPR).

5. Methods of Processing and Data Retention
Data are processed using IT and telematic tools, in compliance with the principles of lawfulness, fairness, and transparency.

Data are retained only for as long as strictly necessary to handle the requests received and, in any case, not beyond the period required to achieve the purposes for which they were collected. Data from contact forms may be retained as long as operationally necessary, after which they will be deleted or anonymized.

6. Data Sharing and Transfer
Data may be shared with third parties (e.g., technical service providers, hosting providers, consultants) exclusively for purposes related to the requested service.

The website is hosted on the Wix.com Ltd platform, which acts as a data processor and ensures compliance with European data protection standards, including in case of transfers to countries deemed adequate by the European Union.

No data transfer to third parties for commercial or profiling purposes is carried out without the user’s consent.

7. Cookies and Tracking Tools
The website uses a cookie consent management system provided by Usercentrics for Wix, which allows users to accept, reject, or modify tracking preferences.
Users can change their choices at any time via the cookie banner on the website.

8. Rights of the Data Subject
Users may exercise their rights under Articles 15-22 of the GDPR at any time, including the right to:

  • Obtain confirmation of the existence of their personal data;

  • Request access, rectification, or deletion of data;

  • Object to processing or request restriction;

  • Withdraw previously given consent.

Requests can be sent to: agricolamercuri1929@gmail.com

9. Changes to This Privacy Policy
The data controller reserves the right to update this privacy policy at any time.
The latest version will always be available on this page.

10. Contact Information
For questions or requests regarding privacy:
agricolamercuri1929@gmail.com
Pianopoli (CZ) – Calabria, Italy

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